MASH designs, builds and operates the infrastructure and AI systems that run critical work — for operators who cannot afford guesswork. One engineering team, from assessment to on-call.
A few of the 15+ businesses with MASH systems in production.
Infrastructure carries the systems your operation runs on. AI systems put models to work inside them. Both are custom — scoped to your workflow, owned by you, operated with us for as long as it is useful.
The estate: systems, data and the connections between them.
Models doing real work inside the estate — not a chat window bolted on.
Watch an agent runThe work MASH started with — still delivered to the same standard, now under the infrastructure line.
Every MASH product starts as a system we built for one operator and proved in production. When it holds, it becomes a product other teams can run.
An AI system for digital-marketing teams: campaign production, always-on creative operations and reporting that assembles itself. Agents handle the repeat work; the team keeps the judgement.
The stack is the same everywhere. What changes is the regulation, the integrations and what happens when a system stops.
Four stages, one team across all of them. Nothing goes live that we would not be willing to carry a pager for.
Workflows, systems and constraints on the table. Out of it: scope, architecture and a fixed quote.
Sprints with working software at the end of each. Design and engineering in the same room.
Load, security and failure testing. Budgets set for latency, uptime and recovery before launch.
Monitoring, fixes, performance work and new capability — a named team, not a ticket queue.
The engineers who build it. No account layer between you and the system.
Code, data and infrastructure. Operating is a separate, cancellable agreement.
Custom infrastructure and AI systems: enterprise platforms, integration and data layers, autonomous agents and automation — plus our own product line, starting with MASH Creative. We take a system from assessment through build to operating it in production.
Yes. Corporate sites, B2B commerce and multilingual platforms sit under the infrastructure line and are delivered to the same standard. They are no longer the headline, but nothing has been dropped.
A technical assessment first, then a fixed, itemised quote against a defined scope. You own the code, the data and the infrastructure we deliver. Operating and on-call are a separate, cancellable agreement.
First release in four to twelve weeks depending on integrations — a focused platform at the lower end, a multi-module system or an agent estate at the upper. We ship in sprints, so working software is visible early.
Cairo, working across Egypt, the Gulf and the EU. You talk to the engineers who build the system, not an account layer; response within a working day.
A 30-minute technical call with an engineer who would build it. You leave with an honest read on feasibility, sequence and cost — whether or not you work with us.
